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I need an Identity
For
some time now, it has bugged me that my current business cards and website have completely different designs on them. This is because I am yet
to design my own logo and create my own identity. I know already, a logo is not
just a ‘logo’ and that there is a lot to consider when branding something…which
is something I would like to apply when branding myself and creating my own
unique identity. Last Wednesday we were fortunate enough to hear from a guest
speaker Lisa Mise in University. She is currently studying an MA there and has
already experienced what it is like in the industry and worked on
live briefs in relation to branding and corporate identity. (It was really
good to listen, and why not if I also want to specialise in branding and do an MA
afterwards!) This is why I think it is really important to create my own
identity. In order to do this I plan to focus on finding out my attributes and my
perception. I would also like to demonstrate my style of work into my logo too.
Once I have done this, I intend on applying my logo to all my promotional
materials, such as my website, business cards and maybe even this blog? I
intend on making a start on this over the Christmas break, and hopefully have
something to show for it too.